Free sourcing analytics tool

Unique Contribution Rate Calculator

Unique Contribution Rate (UCR) is the percentage of evidence-fit leads surfaced by a source that were not surfaced by the comparison source stack in the same requisition-level test.

An evidence-fit lead is a lead the recruiter actually reviewed against the same job-relevant standard used for every other source in the test. Appearing in an unreviewed result list does not qualify.

◈Comparison rule: UCR is the share of a source's evidence-fit leads that no other tested source surfaced. Use the same requisition, evidence-fit review standard, and comparable effort per source. UCR measures additive discovery inside that comparison. It does not measure response, hires, or ROI by itself.
Source / laneEvidence-fit leadsUnique to this sourceUCROptional costCost / unique
27%—
45%—
73%—
39%—

How to read the result

High UCR

A large share of the evidence-fit leads from this source were not surfaced by the other sources in the same comparison. The source appears additive for this requisition and test design.

Low UCR

Most evidence-fit leads also appeared elsewhere. That can indicate redundancy, but do not cut a source without considering role family, downstream outcomes, speed, response, cost, and source-order effects.

Do not compare unlike tests

  • Keep the requisition and search window fixed.
  • Use comparable effort or evidence-fit review caps per source.
  • Rotate source order across repeated tests so the first source does not automatically look more unique.
  • Dedupe on stable identity anchors, with human review when identity is uncertain.
  • Report UCR by role family rather than blending unlike markets into one headline number.

The formula

UCR(source) = evidence-fit leads unique to that source / evidence-fit leads surfaced by that source

Use the same evidence-fit definition across sources. Read the full methodology and test protocol before presenting results to leadership.